Digital marketing is also known as online marketing and it refers to all the marketing efforts that are executed via the digital channels such as search engines, social media and email etc. Digital marketing has become very important for creating brand awareness. With the help of digital marketing, one can reach out to a larger audience than one can reach by traditional marketing methods. This form of marketing is more cost-effective than traditional advertising.
Digital marketing has become a lucrative option for many people because it offers lots of career opportunities. You, too, can choose digital marketing and make your career in this field.
Different Career Opportunities in the field of Digital Marketing
Digital Marketing Manager
Social Media Manager
Brand Manager
Content Developer
Search Engine Optimization Specialist
Mobile Marketing Specialist
Email Marketer
Why is Digital Marketing needed?
Digital marketing is important because you need to expose your brand to a wider audience for growing your business. Digital marketing is more affordable than traditional marketing. With the help of digital marketing you can establish your brand's reputation. It will help you to give an idea to your customers about your business and how you can help them with their needs.
Digital marketing has a higher return on investment and a higher conversion rate. This means that you will also be earning high revenue. Digital marketing is less expensive than other traditional marketing methods. It also offers great flexibility. Nowadays, many consumers are doing most of their shopping online. With the help of digital marketing, you can connect with these consumers quite easily.
If you want to promote your business, then you can use different forms of digital marketing such as Email Marketing, Social Media posts and Content Marketing for promoting your business. You can communicate directly with your customers. So, do you want to know how digital marketing works? Then you can join a digital marketing certification program and learn the basics of digital marketing as soon as possible. There are many institutes offering digital marketing courses.
You can check out below top 10 digital marketing institutes in Jayanagar and join any one for getting thorough knowledge about digital marketing.
Top 10 Digital Marketing Institutes in Jayanagar
1. NIHT
NIHT is a well-known digital marketing institute that has been offering digital marketing training for a long time. Our digital marketing courses are updated regularly and this ensures that the students learn about the latest digital marketing practices. We have experienced trainers and faculty members. These faculty members have also handled digital campaigns for many clients.
We have trained 22125+ students and helped them to build a successful career in the field of digital marketing. We have also signed up with Jainx University for a digital marketing training program. We have live training and practical sessions and this helps the students to get thorough knowledge about digital marketing.
Our placement partners are very proud of our talented students. We are a Google Badged Partner Digital Agency. We have worked for various companies such as Altius Sports, East India Pharmaceuticals, GKB and Emami etc. With our efforts, clients have successfully created a social identity for their brands.
Check Out Different Reasons for Joining NIHT
100% Placement Support
Live Projects
Global Certifications
Case Studies
Expert Faculties
Digital Marketing Courses at NIHT
Certificate Program in Digital Marketing
If you want to build a successful career in Digital Marketing, then it is recommended that you join NIHT’s Certificate Program in Digital Marketing. This course will help you to learn about the marketing strategies to start or grow your business. You will become a certified and professional digital marketer.
Premier Program in Digital Marketing
In this course you will learn the art of effective content creation. You will also be taught about photo and video editing and other AI tools. You will gain an insight into the creative aspects of digital marketing.
Master Program in Digital Marketing
This course will help you to learn about the AR/VR technologies. You will learn how to create powerful campaigns. You will be taught strategies to manage your Ecommerce business. You will also get work experience to apply digital marketing across many industries. Short Courses - We are offering a few Short Courses for the benefit of students. These courses are – Website Development, Social Media Optimization and Search Engine Optimization.
1. Website Development
This course will help you to learn about HTML. You will also be taught about dynamic and responsive website creation by using WordPress. You will be provided a certificate after you successfully complete this course. The students are offered placement assistance after they complete their course.
2. Social Media Optimization
Social Media Optimization Module will help the students to learn about the techniques and strategies for optimizing and improving your social media profiles. After you successfully complete your course, you will be awarded a certificate. We also provide placement assistance to our students.
3. Search Engine Optimization
The students will work on live projects and with market-tested strategies to learn about Search Engine Optimization (SEO). The students will also learn why it is important to help the websites to rank on search engines in order to get traffic.
Placements and Internships
Our courses have helped the students to become experts in the field of digital marketing. We are offering placement and internship opportunities to our students. Our students have got opportunities to work for companies such as Novotel, Schbang, Epson, Aegis, Dabur, Reliance Digital, HCL, Zomato, Paytm and Tech Mahindra etc.
Contact Information
16C, Ashutosh Mukherjee Road,
1st Floor, Near Homeland Mall,
Kolkata – 700 020 9830269100, 9830269700
2. Digital Vidya
Do you want to learn digital marketing? Then you can join Digital Vidya and get thoroughly trained in this field.
Course Curriculum
1. Search Engine Marketing (SEM)
2. Search Engine Optimization (SEO)
3. Social Media Marketing (SMM)
4. Facebook Marketing
5. Inbound Marketing
6. Web Analytics
7. Email Marketing
Website – www.digitalvidya.com
Email – [email protected]
4. Acesofttech Academy
This digital marketing institute is offering a 3 months digital marketing course for their students.
Course Curriculum
1. Search Engine Marketing (SEM)
2. Search Engine Optimization (SEO)
3. Pay Per Click (PPC Training)
Website – www.acesoftech.com
Email - [email protected]
5. Calcutta Media Institute
Calcutta Media Institute (CMI) offers a PGDM course in Digital Marketing and Social Media. The students will get hands-on experience in the digital marketing field. They are also teaching a few other courses related to media, management and communications.
Course Curriculum
Their course has 2 semesters and the second semester offers hands-on training and internship. The course includes theory, practical sessions and industry internships.
Website – https://cmi.net.in
Email – [email protected]
6. Digital Monk
Digital Monk institute in Jayanagar offers digital marketing courses in 8 core modules and 12 specialised modules. They provide both classroom and online training.
Course Curriculum
1. Introduction to Digital Marketing
2. Search Engine Optimization
3. Content Marketing
4. Social Media Marketing
5. Web Analytics
Website – https://www.digitalmonk.org
Email – [email protected]
7. Besant Technologies
Besant Technologies is one of the most reputable digital marketing institutes in Jayanagar. They are offering digital marketing online courses that will help the learners to become a master in both On-page and Off-page SEO techniques.
Course Curriculum
1. Introduction to Online Digital Marketing
2. Analysis and Keyword Research
3. Search Engine Optimization (SEO)
4. Social Media Optimization (SMO)
5. Social Media Marketing (SMM)
Website – https://www.besanttechnologies.com
8. Digital Academy 360
Digital Academy 360 is one of the best digital marketing training institutes in Jayanagar. Their course duration is 5 months.
Course Curriculum
1. Introduction to Digital Marketing
2. Competitor Analysis and Market Research
3. Search Engine Optimization (SEO)
4. Social Media Marketing (SMM)
5. Facebook Marketing
Website – https://digitalacademy360.com
Email – [email protected]
9. IIDE The Digital School
IIDE is known for providing the best and quality training in Digital Marketing. They provide comprehensive and real-world relevant curriculum.
Course Curriculum
1. Search Engine Optimization (SEO)
2. Social Media Marketing
3. Content Marketing
4. Web Analytics
5. E-Commerce Marketing
Website – https://iide.co
Email – [email protected]
10. ISB Executive Education
ISB offers you a Digital Marketing and Analytics program that will help one to understand digital customer behaviour and identify in-demand metrics to effectively measure and optimise ROI.
Course Curriculum
1. Marketing in the Digital World
2. Paid Ad Campaigns
3. Digital Strategy Analytics
4. Email, Display and Social Media Advertising
5. Emerging technologies in digital marketing
Website – https://online-er.isb.edu
Email – [email protected]
Conclusion
Before you join a digital marketing institute, you should keep in mind a few important points. These points are -
Practical v/s Theory
Digital marketing is a lot more practical and so it is necessary to check if your course curriculum consists of practical training sessions.
Job Placement and Internship
Before joining any digital marketing institute, you should check whether they are offering any opportunities for internships and job placements.
Industry Experienced Trainers
The trainers should have good experience and an understanding of the existing market. It is necessary to get an idea about the experience of the trainer because this professional will be teaching you digital marketing.
Certificate
You should make sure that the institute is providing you a certificate after the completion of your course. If you are a certified professional, then it will help you to show your proficiency in this field when you apply for a job.
Affordable Fees
Check whether the institute you want to join is offering quality education at an affordable cost.
Institute’s Expertise
You should check the total number of years the institute has been in the training industry, the variety of courses they are providing and the experience of their faculties. Many institutes are also offering digital marketing courses online. So, before joining an institute, you should also check whether they are offering online or classroom-based training.
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