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Prosit Paul Chief Operating Officer
- NIHT
- 15 Dec, 2022
Digital marketing is a way by which a company can promote their products and services and connect with their potential customers using the internet and other forms of digital communication. It is also known as online marketing. This type of marketing is more cost-effective than traditional marketing and thus preferred by many companies. With the help of digital marketing, you can easily communicate with your customers in real-time.
Digital marketing consists of digital channels like SEO, Email Marketing, Social Media Marketing, Content Marketing and Mobile marketing etc to create strategies for reaching and connecting with potential customers. Digital marketing has become a lucrative option for many people because it offers lots of career opportunities. You, too, can choose digital marketing and make your career in this field.
Different Career Opportunities in the field of Digital Marketing
- Digital Marketing Manager
- Social Media Manager
- Brand Manager
- Content Developer
- Search Engine Optimization Specialist
- Mobile Marketing Specialist
- Email Marketer
Why is Digital Marketing needed?
Digital marketing is important because you need to expose your brand to a wider audience for growing your business. Digital marketing is more affordable than traditional marketing. With the help of digital marketing you can establish your brand's reputation. It will help you to give an idea to your customers about your business and how you can help them with their needs.Digital marketing has a higher return on investment and a higher conversion rate. This means that you will also be earning high revenue.
Digital marketing is less expensive than other traditional marketing methods. It also offers great flexibility. Nowadays, many consumers are doing most of their shopping online. With the help of digital marketing, you can connect with these consumers quite easily. If you want to promote your business, then you can use different forms of digital marketing such as Email Marketing, Social Media posts and Content Marketing for promoting your business. You can communicate directly with your customers.
So, do you want to know how digital marketing works? Then you can join a digital marketing certification program and learn the basics of digital marketing as soon as possible. There are many institutes offering digital marketing courses. You can check out the top 10 digital marketing institutes in Siliguri and join any one for getting thorough knowledge about digital marketing.
Top 10 Digital Marketing Institutes in Siliguri
1. NIHT
NIHT is a well-known digital marketing institute that has been offering digital marketing training for a long time. Our trainers and faculty members are experienced professionals. These faculty members have also handled many digital campaigns for various clients. We keep updating our courses regularly and this will help the students to learn about the latest digital marketing practices.
We have trained 22125+ students and helped them to build a successful career in the field of digital marketing. We have also signed up with Jainx University for digital marketing training program.
We are a Google Badged Partner Digital Agency. We have worked for various companies such as Altius Sports, Emami, East India Pharmaceuticals and GKB etc. With our efforts, clients have successfully created a social identity for their brands.
We provide practical sessions and live training facilities and this will help the students to get good knowledge about digital marketing. Our placement partners are very proud of our talented students.
Some Reasons for Joining NIHT
Global Certifications
Expert Faculties
100% Placement Support
Live Projects
Case Studies
Digital Marketing Courses at NIHT
Certificate Program in Digital Marketing
If you want to build a successful career in Digital Marketing, then it is recommended that you join NIHT’s Certificate Program in Digital Marketing. This course will help you to learn about the marketing strategies to help you start or grow your business. The course will help you to become a certified and professional digital marketer.
Premier Program in Digital Marketing
In this course you will learn the art of effective content creation. You will also be taught about photo and video editing and other AI tools. You will gain an insight into the creative aspects of digital marketing.
Master Program in Digital Marketing
This course will help you to learn about the AR/VR technologies. You will learn how to create powerful campaigns. You will be taught strategies to manage your Ecommerce business. You will also get work experience to apply digital marketing across many industries.
Short Courses
We are offering a few Short Courses for the benefit of students. These courses are –
Website Development, Social Media Optimization and Search Engine Optimization.
1. Website Development
This course will help you to learn about HTML. You will also be taught about dynamic and responsive website creation by using WordPress. You will be provided a certificate after you successfully complete this course. The students are offered placement assistance after they complete their course.
2. Social Media Optimization
Social Media Optimization Module will help the students to learn about the techniques and strategies for optimizing and improving your social media profiles. After you successfully complete your course, you will be awarded a certificate. We also provide placement assistance to our students.
3. Search Engine Optimization
The students will work on live projects and with market-tested strategies to learn about Search Engine Optimization (SEO). The students will also learn why it is important to help the websites to rank on search engines in order to get traffic.
Placements and Internships
Our courses have helped the students to become experts in the field of digital marketing. We are offering placement and internship opportunities to our students. Our students have got opportunities to work for companies such as Novotel, Schbang, Epson, Aegis, Dabur, Reliance Digital, HCL and Tech Mahindra etc.
Contact Information
16C, Ashutosh Mukherjee Road,
1st Floor, Near Homeland Mall,
Kolkata – 700 020 9830269100, 9830269700
2. Digital Vidya
Do you want to learn digital marketing? Then you can join Digital Vidya and get thoroughly trained in this field.
Course Curriculum
1. Search Engine Marketing (SEM)
2. Search Engine Optimization (SEO)
3. Social Media Marketing (SMM)
4. Facebook Marketing
5. Inbound Marketing
6. Web Analytics
7. Email Marketing
Website – www.digitalvidya.com
Email – [email protected]
3. TalentEdge
TalentEdge is a well-known institute offering digital marketing courses.
Course Curriculum
1. Social Media Marketing
2. Search Engine Optimization
3. Email Marketing
4. Pay Per Click (PPC)
Website – https://talentendge.com
Email - [email protected]
4. Acesofttech Academy
This digital marketing institute is offering a 3 months digital marketing course for their students.
Course Curriculum
1. Search Engine Marketing (SEM)
2. Search Engine Optimization (SEO)
3. Pay Per Click (PPC Training)
Website – www.acesoftech.com
Email - [email protected]
5. Calcutta Media Institute
Calcutta Media Institute (CMI) offers a PGDM course in Digital Marketing and Social Media. The students will get hands-on experience in the digital marketing field. They are also teaching a few other courses related to media, management and communications.
Course Curriculum
Their course has 2 semesters and the second semester offers hands-on training and internship. The course includes theory, practical sessions and industry internships.
Website – https://cmi.net.in
Email – [email protected]
6. Internet Marketing School
Internet Marketing School is a well-known digital marketing institute in Siliguri. They are offering digital marketing courses for students, working professional and small business owners.
Course Curriculum
1. Search Engine Optimization
2. Social Media Marketing
3. Content Marketing
4. Inbound Marketing
5. Mobile Marketing
Website – https://www.internetmarketingschool.co.in
Email – [email protected]
7. Marketing Mantraa
It is a well-known digital marketing training institute offering courses in digital marketing.
Course Curriculum
1. Search Engine Optimization
2. Social Media Marketing & Optimization
3. Affiliate Marketing
4. Email Marketing
Website – www.marketingmantraa.in
8. Digital Gurukul
It is one of the best digital marketing institutes in Siliguri. It offers diploma programs in Digital Marketing, Certification Program and Crash Course in Digital Marketing.
Website – https://digitalgurukul.in/
9. ICA Edu Skills
It is a well-known digital marketing institute in Siliguri. They are offering diploma and certificate courses in digital marketing for their students.
Website – icajobguarantee.com
Email – [email protected]
10. ARENA ANIMATION -
It offers digital marketing courses for helping the individuals to shape up their career. Their course is very comprehensive and trains you in all aspects of digital marketing.
Course Curriculum
1. Marketing Basics
2. Search Optimization Techniques
3. Mobile Marketing
4. Introduction to Analytics
5. Marketing using
Email Website – https://www.arenaslg.com
Email – [email protected]
Conclusion
Before you join a digital marketing institute, you should keep in mind a few important points. These points are - ·
Practical v/s Theory
Digital marketing is a lot more practical and so it is necessary to check if your course curriculum consists of practical training sessions. ·
Job Placement and Internship
Before joining any digital marketing institute, you should check whether they are offering any opportunities for internships and job placements. · Industry Experienced Trainers – The trainers should have good experience and an understanding of the existing market. It is necessary to get an idea about the experience of the trainer because this professional will be teaching you digital marketing.
Certificate
You should make sure that the institute is providing you a certificate after the completion of your course. If you are a certified professional, then it will help you to show your proficiency in this field when you apply for a job.
Affordable Fees
Check whether the institute you want to join is offering quality education at an affordable cost.
Kolkata also called “City of Joy” is well-known for its rich cultural heritage. Students can visit and explore different places of interest in Kolkata. Some of the places of interest are Victoria Memorial, Eco Park, Nicco Park, Kalighat Temple, Dakshineshwar Temple and Science City etc to name a few.
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